Xbox’s Rollercoaster Ride

Microsoft just slapped a 50% Game Pass price hike on gamers while boasting record-high Xbox division revenue, and we’re scratching our heads. Consoles are selling slower, studios keep shutting down, and yet they’re doubling down on services—and even whispering about new hardware and a mobile pivot all at once. It’s like ordering pizza and getting a salad.

Despite self-inflicted wounds from “enshittifying” Game Pass and alienating fans, Xbox is raking in cash. The big question: will they remember gamers want killer titles more than quarterly wins? Here’s hoping the next Forza or Halo can resurrect Xbox like a phoenix instead of another corporate blunder.

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