Xbox is in a head-scratching moment: Microsoft slapped a 50% Game Pass price hike on fans, yet its gaming division is raking in record revenue. Console sales are slipping, studios keep closing, and the company’s pitch flips between hyping new Xbox hardware and pushing a services-first, mobile-friendly, Windows-centric strategy.
This video unpacks the contradictions—profits versus player goodwill, the creeping “enshittification” of Game Pass, and the looming question of whether Microsoft is quietly ditching dedicated consoles for a multi-platform future. Despite all the missteps, there’s still hope that killer first-party titles (not just quarterly growth) could revive Xbox like a Phoenix.
Watch on YouTube
Top comments (0)